About Us
Our Mission
“To glorify God by being a faithful steward of all entrusted to us and to positively influence all who come in contact with each team member.”
OUR VALUES
A robust and service-driven culture is at the core of our success, offering fulfilling careers for all our Team Members. Our commitment to customer service extends beyond our Customers & Suppliers to each other within the Organization, reflecting our dedication to meeting and exceeding customer expectations.
GEN-Y is committed to a workplace culture where everyone is treated with honor, dignity, and utmost respect, ensuring a safe and respectful environment. Our policies, practices, and benefits are designed to uphold this commitment.
Our core values, which include service, teamwork, Purpose, and innovation, reflect our Purpose and culture. They shape the Team and work experience of all divisions owned & operated by GEN-Y by guiding our decision-making, fostering a collaborative and inclusive environment, and encouraging continuous learning and improvement.
We are here to serve. We prioritize the needs of our team members and customers, demonstrating our commitment to their growth and satisfaction. We provide comprehensive training and development opportunities for our employees, ensuring they feel valued and invested in. We continuously improve our products and services to meet the evolving needs of our customers, always striving to do what is best for the Organization and our customers. We maintain a healthy work-life balance for our employees, recognizing their personal needs and ensuring customer satisfaction remains our top priority.
We’re better together. Our collective teamwork and collaboration are the pillars of our success. We foster an inclusive culture that leverages the strengths of our diverse talent to innovate and maximize our care for Team Members and Customers. We ensure everyone feels a sense of belonging and unity, recognizing that we are stronger when we work together.
We are purpose-driven. We model our Purpose every day. We connect our work and daily activities to our business strategy. We support each other’s efforts to be good stewards who create a positive impact on all who come in contact with each Team Member
We are driven by a relentless pursuit of what’s next. We thrive on adapting and reinventing how we do things, from the way we work to how we interact with each other and our Customers. This focus on innovation and adaptability is not just a strategy; it’s a mindset that keeps us ahead in a rapidly changing world. We want our audience to feel excited and inspired about the future possibilities.
![](https://genyhitch.com/wp-content/uploads/2023/09/20230912_HeadshotCarl-768x1075.jpg)
Carl Borkholder
Founder/Managing Partner
(574) 248-4123
![](https://genyhitch.com/wp-content/uploads/2023/09/20230912_HeadshotDan-768x1075.jpg)
Dan Miller
President
(574) 248-4029
![](https://genyhitch.com/wp-content/uploads/2023/09/20230912_HeadshotJason-scaled.jpg)
Jason Helmuth
Customer Service Director / OEM Sales Manager
(574) 248-4124
![](https://genyhitch.com/wp-content/uploads/2023/09/20230912_HeadshotLuke-1463x2048.jpg)
Luke Stump
Director of Wholesale
(574) 849-9939
![](https://genyhitch.com/wp-content/uploads/2024/06/20240423_HeadshotCraig-scaled.jpg)
Craig Antich
Western Region Sales Manager
(360) 320-0395
![](https://genyhitch.com/wp-content/uploads/2023/09/20230912_HeadshotRachel-scaled.jpg)
Rachel Hochstetler
Central Region Sales Manager
(574) 244-0300
![](https://genyhitch.com/wp-content/uploads/2023/09/20230912_HeadshotTom-scaled.jpg)
Thomas Cole
International Sales Manager
(574) 248-4122
![](https://genyhitch.com/wp-content/uploads/2023/09/20230912_HeadshotAngela-scaled.jpg)
Angela Irick
Northeast Region Sales Manager
(574) 285-4750
![](https://genyhitch.com/wp-content/uploads/2024/07/20240719_HeadshotKyle-scaled.jpg)
Kyle Luginski
Midwest Region Sales Manager
(248) 760-2339
![](https://genyhitch.com/wp-content/uploads/2023/09/20230912_HeadshotKendra-scaled.jpg)
Kendra Borkholder
NetSuite Admin & Logistics Coordinator (574) 248-4116
![](https://genyhitch.com/wp-content/uploads/2023/09/20230912_HeadshotDiane-scaled.jpg)
Diane Ivin
Returns & Warranty Coordinator
(574) 218-6363 ext 1424
![](https://genyhitch.com/wp-content/uploads/2024/06/20240423_HeadshotAshley-scaled.jpg)
Ashley Styers
Inside Sales Manager
(574) 248-4115
![](https://genyhitch.com/wp-content/uploads/2024/07/20240719_HeadshotBrady3-scaled.jpg)
Brady Hostelter
Inside Sales
(574) 218-6363
![](https://genyhitch.com/wp-content/uploads/2024/07/20240719_HeadshotNoah-scaled.jpg)
Noah Stacker
Inside Sales
(574) 218-6363
![](https://genyhitch.com/wp-content/uploads/2023/09/20230912_HeadshotDonna-731x1024.jpg)
Donna Schmucker
Marketing Director
(574) 244-0325
![](https://genyhitch.com/wp-content/uploads/2023/09/20230912_HeadshotMark-scaled.jpg)
Mark Chupp
Production General Manager
(574) 209-2264
![](https://genyhitch.com/wp-content/uploads/2023/09/20230912_HeadshotHupp-scaled.jpg)
Mike Huppert
Purchasing Agent
![](https://genyhitch.com/wp-content/uploads/2023/09/20230912_HeadshotKeithW-scaled.jpg)
Keith Wertman
Financial Analyst
![](https://genyhitch.com/wp-content/uploads/2023/09/20230912_HeadshotTerri-scaled.jpg)
Terri Blye
HR Manager / Finance Administrator
(574) 832-3777
![](https://genyhitch.com/wp-content/uploads/2023/09/20230912_HeadshotDallas-scaled.jpg)
Dallas Mast
Weld Team Leader
(574) 238-0640
![](https://genyhitch.com/wp-content/uploads/2023/09/20230912_HeadshotBilly-scaled.jpg)
Jason "Billy" Miller
Warehouse Manager
![](https://genyhitch.com/wp-content/uploads/2023/09/20230912_HeadshotAl-scaled.jpg)
Alson Burkholder
Assistant Warehouse Manager
![](https://genyhitch.com/wp-content/uploads/2023/09/20230912_HeadshotMaynard-scaled.jpg)
Maynard Hochstetler
Scheduling and Shipping Specialist
![](https://genyhitch.com/wp-content/uploads/2024/06/20230912_HeadshotMikeS-scaled.jpg)
Mike Slabaugh
Product Manager
(574) 832-3775
![](https://genyhitch.com/wp-content/uploads/2024/06/20240423_HeadshotJoeK-scaled.jpg)
Joe Kaler
Industrial Engineer
![](https://genyhitch.com/wp-content/uploads/2024/06/20240423_HeadshotTanner-scaled.jpg)
Tanner Bunch
Supply Chain Director
(574) 354-2897